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Tag Archives: book publishing

What’s an ISBN — and Do You Need One?


What’s an ISBN???

There are so many little odds and ends to publishing a professional book — and I look at it as my job to help demystify the whole publishing process for you.

I made you a short tutorial on what an ISBN number is to help get you out of your overwhelm and get you publishing.

What do I cover in the video?

  • What is an ISBN?
  • What purpose does an ISBN serve?
  • Do my ebooks and print books need an ISBN?
  • Where do I get an ISBN?

So hopefully, this should answer all your questions as it relates to getting an ISBN for your published books.

Got questions about ISBNs — or any other part of book publishing? Leave it in the comments below.



10 Steps to Publishing Your First Book

Blog Post- What book to write first-

There are many ways for you to publish your book. I focus on supporting entrepreneurs who want to write books that grow their business. These books tend to be nonfiction books, however there is plenty of room for creativity in writing other kinds of books.

Step 1: What to Do Before You Start Writing

There are a few questions you should be asking yourself before getting down to the business of writing. Skipping these questions may cost you time, money, and wasted energy on writing the wrong book.

  1. Why do you want to write a book?
  2. For whom are you writing this book for?
  3. How do you envision your book to help you grow your business?
  4. How will you sell the book?

I discuss these BIG QUESTIONS with my clients during our Author Jam Sessions. Why? Because it helps to talk these big ideas out loud with someone who can challenge your assumptions. We often come up with ideas for a book, however when we talk about it out loud, we realize that our vision was too small.

Step 2: Getting to the Topic

Let’s start thinking about the topic of your book. You want to make sure you land your topic to prevent wasting time writing about something your clients don’t need.

  1. What is your book about in 3 to 5 sentences?
  2. What problem will this book help your clients solve?
  3. What materials do you already have written on this topic (blog posts, presentations, etc.)?

Step 3: Write Your Book Outline

A book outline is essential to writing your book in the most efficient way possible. An outline is a map of how you want to present your material in some kind of logical order. Your outline can be flexible throughout the book writing process — for example if you need to rename a chapter, or move it to another location, then you can do so without too much worry. You just want to create your outline to ensure that you narrow the scope of your book to what makes the most sense. This is another popular activity my clients love to do during their 1 hour Author Jam Sessions.

Step 4: Evaluate Your Book Outline

Now that you have written an outline you are happy with, let’s evaluate what information you have versus what you need to research. Go back and gather the materials you already have written from step two.

  1. How can you plug these materials that have already been written into your outline?
  2. What other research do you need to do in order to complete the book?

Step 5: Begin Writing Your Book

All your book writing activities should begin with a schedule. In my opinion, the best way to ensure that your book actually gets completed is to create a writing schedule.

  1. Pull out your calendar and pick a date by which you plan to complete the writing of your book.
  2. When is the best time for you to write? Morning? Lunch time? Late evenings? I recommend you write DAILY to ensure that you keep a momentum going. If you stop and start every few days, you take the chance of getting distracted. I understand that life happens, however it’s up to you to do your best to honor your goal and your reason for writing your book in the first place. Pull out your calendar and create a writing schedule you can stick with.
  3. Write. It really all comes down to this one action. Writers write. Procrastinators get nothing done. Pick which one you want to be.

Step 6: Edit Your Book

The reason why many people have trouble with the writing process is because they are censoring their thoughts and editing as they write. So you just want to make sure that you write first, edit later. Here’s some tips to get you through editing.

  1. You can choose to edit after writing each chapter, or edit after writing the entire book. I prefer the former simply because it allows me to chop up the process. However you may prefer to write the entire book, then go back later — it’s completely up to you. You can download my free report on self editing here.
  2. Hire a professional editor. Having another set of eyes on your work is invaluable to ensuring that your book is polished and professional.

Step 7: Get a Book Cover

Never underestimate the power of a great book cover — especially in today’s internet economy. You can’t get away with book covers that look homemade anymore. There are several ways for you to get a great book cover at a variety of prices. Here are a few suggestions:

  1. Canva.com: If you are the least bit artistic, you may want to try creating a book cover on your own.
  2. Fiverr.com: Everything on this site is $5+ per service. However remember that you get what you pay for. Get recommendations from friends who say they got an awesome service for best results.
  3. GoOnWrite.com: The guy who runs this site creates beautiful book covers starting at $45 using stock photos.
  4. Hire a designer. You can go on sites like Elance.com or do an internet search to find a graphic designer who can create a great book cover from $50 to $200 or more.
  5. If you are printing your book, you will need an ISBN number and a bar code so that your book will be scannable when selling books in person.

Step 8: Get Your Book Formatted

Now we are ready to get your book ready for printing or creating a clean digital copy. You can hire a professional book formatter. You can also choose a DIY option by purchasing a book formatting template using MS Word or Adobe InDesign. Click here to visit Book Design Templates.

Step 9: Final Proofread

Before you pay to print your book, it’s important to ensure that you get one last final proofread to catch any last minute mistakes. You can find someone on a site like Elance.com or get a recommendation from your professional circle.

Step 10: Publish

Congratulations! You’ve made it to the finish line! Now you are ready to publish. Here’s a few options I recommend to my clients:

  1. Ebooks can be published as a PDF on your website as well as published on other distribution sites like Amazon and Barnes & Noble. You can go to these websites to find instructions on how to do so.
  2. Print books can be published in a multitude of ways. You can go to your local printer and have it done old school style. You can also use a system like Amazon’s CreateSpace. Finally you can go to another publishing and distribution company like IngramSpark.

And that’s it!!! Can you sense my sarcasm here???

Publishing can be a bear. That’s why I’m here to help you through the process.

If you are ready to move forward, I’m ready to support you. The best way for me to support you is with an Author Jam Session. Here’s a link to my schedule. Click now so we can get started.